Data-Labor-Technology

Nearly a month into a grassroots campaign encouraging brand marketers to boycott social media platforms — especially Facebook — that enable hate and disinformation to spread, awareness and support
among American consumers has grown considerably. That’s the finding of a series of consumer tracking studies fielded by Horizon Media since the #StopHateForProfit campaign began in late June.

TikTok unveiled media literacy safety video series Be Informed Thursday. The video creation platform teamed up with the National Association for Media Literacy Education–a network of educators, scholars, researchers, practitioners and thought leaders in the field of media literacy–as well as its creator community on the videos. The company said it continues to work with…

A handful of large TV station groups have decided that their NBC stations will preempt Thursday night’s prime-time “upfront” event on NBC.

Between the Covid-19 crisis and the global spotlight on Black Lives Matter, brand content has found itself under the microscope. When the pandemic first hit, marketers had to adapt their content to continue providing valuable and relevant information without capitalizing on a serious, worldwide issue. As the BLM movement permeated the broader public consciousness in…

Instagram will roll out Instagram Shop, which it initially detailed in May, in the U.S. starting Thursday, with plans to take it global in the coming weeks. The Facebook-owned photo- and video-sharing network also revealed that U.S. users will be able to complete their transactions with Facebook Pay, also in the coming weeks. Instagram began…

Small and mid-size businesses will gain direct access to buying ad time on Hulu with the launch of Hulu Ad Manager. Companies can make media deals for as little as a $500 media campaign on Hulu.

Fans of former first lady Michelle Obama will now have a chance to listen to her at her most intimate and candid via Spotify. The Michelle Obama Podcast will debut exclusively on Spotify on July 29 through an ongoing partnership between the audio streaming service and the Obamas’ Academy Award-winning independent entertainment company Higher Ground….

Josh Chasin has joined an elite group in earning one of the industry’s highest honors — the ARF’s 2020 “Erwin Ephron Demystification Award,” whose previous recipients include Leslie Wood, Jim
Spaeth, Dave Poltrack, Irwin Gotlieb, Bill Harvey, and Chasin’s former Comscore boss, Gian Fulgoni.