Pearls Before Swine by Stephan Pastis for Tue, 14 Jul 2020
Facebook Teams Up With Esri on OpenStreetMap-Ready Datasets
NBCU’s Peacock Is ‘on the Right Path’ Ahead of Debut, Says Chairman
Verizon Commits to Carbon Neutral Operations by 2035 in New Business Plan
Apple Makes the Ultimate WFH Ad; The Redskins Are Changing Their Name: Tuesday’s First Things First
Burger King Wants to Change the Way Cows Eat, Reducing Emissions by 33%
COVID-19 Whiplash: Brand Strategies Are Shifting Again As Cases Rise
It never ends. COVID-19 outbreaks and lockdowns of varying degrees in states such as Texas, Florida, Arizona and California mean advertisers must once again adapt their strategies. After pausing media spend in March and April, advertisers tentatively returned in late May. But the rise of coronavirus cases in more than 30 states means they’re accelerating… Continue reading »
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Dilbert by Scott Adams for Tue, 14 Jul 2020
What Linear TV And AVOD Sellers Can Learn As Their Worlds Collide
As TV networks launch or acquire ad-supported streaming services (AVOD), they have a big opportunity to reinvent the broken ad experience for both viewers and media buyers. And while these networks have the opportunity to bring their AVOD learnings back to linear, the OTT networks can also learn a lesson or two from the linear… Continue reading »
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