Data-Labor-Technology

When it comes to diversity and inclusion, the cannabis industry is uniquely positioned to reconcile its own troubled roots. According to an ACLU report this year, Black Americans are almost four times more likely than white Americans to be arrested for marijuana-related offenses. Yet today, the thriving legal cannabis market still has far to go…

The former Fox News Channel anchor will lead a general news prime-time program that will start July 13 and will become CNBC’s chief general news anchor and chief breaking general news anchor. CNBC
chairman Mark Hoffman said Smith, “who’s built a career on an honest fight to find and report the facts, will continue his pursuit of the truth at CNBC” and provide a bridge between the network’s
daytime business/financial news and later evening “aspirational” business reality TV shows. In 2019, Shepard had a testy on-air relationship with some of Fox News’ anchors — especially those featured
on prime-time viewing opinion shows.

Golfers can see a visual of the golf course, with tips for how to play each one, watch news or sports, listen to music.

A majority (59%) of ad industry professionals say they are not comfortable about the idea of returning to their offices in “the coming weeks or months,” according to findings of a survey of 107
industry executives conducted over a two-week period by audio post-production facility Sound Lounge.

DAN will create a team to serve Kroger called fresh@dentsu, led out of full-service media and creative agency 360i as well as with specialists from Amplifi, M8, Merkle, MKTG and Posterscope.

Facebook Blueprint, the social network’s business education program, rolled out a series of free elearning courses related to community management. The courses are designed to support community leaders from all sectors, including agencies, brands, non-governmental organizations and nonprofits. Topic areas include: Defining and establishing a community: Building an online community, community goals and community guiding…

Running a digital marketing campaign is complex enough. What if you added a constantly shifting, multi-tiered regulatory environment? Welcome to marketing a cannabis brand, where success depends on hard work, good counsel and clever use of technology. Jeremy Agers, director of demand generation at MyRemede, is making it work. His startup CBD brand partnered with…

600 & Rising, an organization formed last month to advocate for Black people who work in the advertising industry, has formally appointed a board of directors. The board will help 600 & Rising “execute its mission of dismantling systemic racism in the U.S. advertising industry through effective policy and zealous advocacy,” according to the nonprofit….

New research conducted by IPG Mediabrands Magna and IPG Media Lab units with Twitter finds that mixing video advertising formats yields better results, contradicting the belief of some marketers that
they should concentrate their entire video ad budget behind a single format.

Let the post-third-party cookie testing begin. CafeMedia will start using ID5’s digital advertising identity product as the industry searches for a new way to monetize the open web following Google’s decision to rid its market-leading Chrome browser of third-party cookies by 2022. Paul Bannister, chief strategy officer of CafeMedia, said there’s a “chicken-and-egg problem” to…