The Global Political Pandemic
Lithuania Has a Secret Weapon for Tourism Success: Cold, Pink Soup
?altibar??iai is not a dish you’re likely to see very often outside of Lithuania, and, unless you’re a linguist, you’re not to likely to have much luck pronouncing it either-but the Baltic state is betting on it to help lure in more tourists, even if it does leave them tongue-tied. ?altibar??iai (pronounced “shull-tee-barsh-chay”) is a…
Social Media Drops the Hammer on Team Trump
Reddit and Twitch are the latest companies to take action against the president and his supporters, as platforms reevaluate and reinforce hate-speech policies.
Sizing Amazon’s Media Businesses, With Needham Managing Director Laura Martin
Amazon’s media businesses are worth far more than investors think – approximately $500 billion, or 38% of the company’s market cap, according to investment bank Needham & Company. This week on AdExchanger Talks, Needham Managing Director Laura Martin talks about why. In a June 16 research note, Needham estimates that the lion’s share of Amazon’s… Continue reading »
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Outdoor Voices Replaces Board Chair and Raises New Capital
Following a tumultuous start to the year, Outdoor Voices has been infused with more money and undergone another leadership shakeup, the direct-to-consumer athletic brand announced this week. Ashley Merrill, co-founder and CEO of luxury sleepwear brand Lunya, has taken over as chairwoman of the board of directors from previous chairman Mickey Drexler. Merrill is also…
Lululemon Acquires At-Home Fitness Brand Mirror for $500 Million
Lululemon is kicking off the holiday week with some big news: It’s acquiring at-home fitness company Mirror. The deal marks the first major acquisition for athletic apparel brand Lululemon. Mirror provides on-demand and live classes and personal training sessions that are broadcasted on a wall-mounted device, a mirror that doubles as a screen, which will…
Coffee & Commerce Episode 11 with Mona Kattan/Huda Beauty
We’re very excited for you to join us on another episode of Coffee & Commerce! In today’s episode we will have the pleasure to be joined by Mona Kattan/Huda Beauty
W+K New York is Auctioning Off a ‘Queer Brick’ for Homeless LGBTQ Youth
Legend has it that on the night of the police raid at the Stonewall Inn gay bar in June 1969, a Black trans woman–believed to be Marsha P. Johnson–kicked off resistance to the arrests by throwing a brick at police. Or maybe it was a shot glass, a new campaign from Wieden + Kennedy New…
Ecommerce App Klarna’s New Ads Combine Scandinavian Kitsch With Absurdist Humor
In its first advertising campaign for an American audience, Swedish online shopping app Klarna has joined meme-worthy absurdity with Scandinavian kitsch to produce eye-catching spots and copy. Focusing on a singular selling point–easy online shopping–the new campaign communicates a strong brand aesthetic that’s oddly intriguing. The company, which was founded in 2005, first expanded in…