The Watergate-Inspired Law That’s Being Used to Fight DOGE

Here’s how the 1974 Privacy Act is being used in legal battles against DOGE—and how you can protect yourself from government surveillance.

DOGE Puts $1 Spending Limit on Government Employee Credit Cards

The restrictions are already in place at the General Services Administration along with several other agencies. Soon they’ll roll out to most of the federal government, sources say.

Publicis Media Appoints Lonnie Limón to Lead its Multicultural Arm

Publicis Media named Lonnie Limon head of its Cultural Quotient multicultural practice. Limon takes over for Lisa Torres, who is leaving the company to start her own business focused on helping brands navigate the multicultural marketing landscape. Publicis Media credited Torres with playing an instrumental role in shaping Cultural Quotient and co-founding the Once &…

Shawn Ley Leaves WDIV in Detroit

Shawn Ley has left Detroit NBC station WDIV. Deadline Detroit said that Bob Ellis, WDIV’s vice president and general manager, told staff, “Team, Shawn Ley is no longer with WDIV. We wish him the best in his future endeavors. If you have any questions, please come see me. Thank you.” His biography has been removed…

TikTok’s Latest Offer: A Big One From Big Wyoming

People may think about Wyoming’s wide-open spaces populated more with wildlife than people – but maybe that’s what the ad-tech industry really needs.

Shedding Even More Light On Dark Media

What types of media content do people share peer-to-peer with their closest inner circles? Snap puts a spotlight on that in a new study released this morning.

The state of ad serving for brands and agencies: Revenue growth, channel strategies and the rise of AI

This State of the Industry report, sponsored by Clinch, explores how brands and agencies are refining their approaches to ad serving and unlocking new opportunities.

While the ad server has always played a critical role in the digital marketing ecosystem, these tools have continued to evolve across delivery, tracking and reporting. In 2024 and 2025, technology is advancing in lockstep with increasing investments in dynamic creative optimization and personalization at scale — allowing brands and agencies to deliver more relevant ad experiences and maximize ROI.

In this new State of the Industry report, Digiday and Clinch polled 85 brand and agency respondents to learn more about the pivotal role of ad serving as they refine their strategies and drive business outcomes. For example, 63% of our respondents expected ad serving to generate at least 41% of their revenue in 2024. This is up from 2023 when 16% of our respondents reported that ad serving accounted for at least 41% of their revenue.

Continue reading this article on digiday.com. Sign up for Digiday newsletters to get the latest on media, marketing and the future of TV.

Continental Tire Scores as Sponsor of MLS Sunday Night Soccer on Apple TV

Major League Soccer, Apple TV, and Continental Tire all have one goal: Make Sunday Night Soccer a global success. Today, MLS exclusively revealed to ADWEEK that Continental Tire, which has been a league partner since 2010, will serve as the presenting sponsor for its new tentpole Sunday Night Soccer programming on Apple TV. “Continental Tire…