Data-Labor-Technology

Perhaps the biggest threat to Roku comes by way of Walmart’s recent deal to buy TV manufacturer Vizio, and its Smartcast OS, according to one analyst.

Calculating air pollution from wildfires and other events has become more complicated. That doesn’t mean it’s necessarily more accurate.

Over a dozen programs used by creators of nonconsensual explicit images have evaded detection on the developer platform, WIRED has found.

The incoming president of the United States is also a social media mogul. We’re keeping a running tally of his stake in Truth Social—and how his fortunes change with its ups and downs.

Crypto execs funneled millions in donations to swing this election, and now their man is in charge. Here’s how Donald Trump’s “crypto cabinet” could shape the next four years.

Black-ish star Anthony Anderson is getting into the advertising… uh, business-ish. With his eight-season run as an ad exec on the hit ABC comedy in the rearview, the actor and entrepreneur made his inaugural trip to CES in Las Vegas to debut an all-new adventure, ADvolution. “It’s life imitating art,” Anderson told an enthusiastic audience…

Buzzy creative shop Mischief @ No Fixed Address has entered the media planning and buying space. The agency exclusively revealed to ADWEEK that it has been quietly building a media department for the past year, led by executive director of media Kristie Lee. The group has roughly 15 people and works with brands including Duolingo,…

With the fate of TikTok hanging on a Supreme Court ruling, news and entertainment publishers are taking steps to prepare for a social media landscape without the popular vertical video app. To do so, they are diversifying where they post, migrating their audiences to other platforms, and allocating more resources to promising channels, such as…

Take a stroll down a Target aisle and you might spot the period care brand August. You’d have TikTok’s algorithm to thank for that. After launching in 2020, August gained traction on TikTok with co-founder Nadya Okamoto’s viral video about traditional pads taking 800 years to decompose, compared to August’s six to 12 months. The…

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For years, TikTok creators have been trying to migrate their audiences onto other platforms — but were relatively subtle about their efforts, both due to fears that TikTok’s algorithm suppresses attempts to move users off the app and because of TikTok users’ distaste toward manipulative content.

But now, as the U.S. forges ahead with its TikTok ban that’s approaching a Jan. 19 deadline, creators have gone mask-off, growing more proactive and more explicit with their attempts to divert fans off of TikTok as a ban or sale becomes a likely reality. Even though moving followers over onto another social network isn’t easy, it shouldn’t immediately disrupt many brand deals.

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