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Adweek’s Instant Reviews of the 2018 Super Bowl Ads: Third Quarter

Adweek is bringing you real-time reviews of all the Super Bowl LII commercials immediately after they air. See all of the spots, and our reviews, from the third quarter below. NFL NFL “Touchdown Celebrations to Come”Agency: Grey New Yorko Eli and OBJ made it to Super Bowl Sunday after all. Following the NFL Super Bowl…

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Intuit Creatively Uses Its 15 Seconds in the Super Bowl to Skip Its Own Ad

Intuit is making its Super Bowl debut with a 15-second spot from agency of record Phenomenon and Passion Animation Studios. The ad is part of Intuit’s first corporate brand campaign, which also includes a long-form online ad from Phenomenon and animation studio Passion Animation Studios, perhaps best known for its Chipotle and Spanish Lottery campaigns….

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Ram’s Super Bowl Ad Using Martin Luther King Jr. Gets Ripped Apart on Twitter

Ram’s Super Bowl ad featuring a voice sample from Martin Luther King Jr. didn’t make everyone want to run out and buy a truck. Many people took to Twitter to express what they saw as a disrespectful use of the civil rights icon’s words and voice. Wait, why’d the MLK estate let Dodge use King’s…

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How a Year of Disasters Inspired Verizon’s Return to the Super Bowl

While rivals like T-Mobile and Sprint have been perennial Super Bowl players, Verizon has stayed away from the big game since 2011. But the carrier just made a grand return to advertising’s biggest stage–with a poignant 60-second spot from McCann New York that put the market leader’s familiar claim in a very different context. The…

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Check Out Adweek’s Instant Reviews of Every Ad in Super Bowl LII

On Sunday night during Super Bowl LII, Adweek will bring you real-time reviews of every commercial immediately after it airs. Follow us on Twitter @Adweek, where the reviews will first appear, and be sure to click the links below to see all the ads again and our instant reviews of every one. (Links will go…

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Facebook’s Friends Day Videos Are Back, With Friends Awards This Time

Feb. 4 is Super Bowl Sunday this year, but it’s Friends Day every year for Facebook. Facebook reached birthday No. 14 Sunday, and as it has for the last two years, the social network brought back its Friends Day videos, which are pre-populated with photos of users’ memories with their friends. Image choices can be…

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Dodge Celebrates Game Day’s ‘Empty Streets’ in Pregame Ad

Dodge celebrates the Super Bowl in a spot created by Austin agency GSD&M that ran during NBC’s Super Bowl Pregame show. The spot opens with a voiceover extolling the ability of the Super Bowl to “bring an entire nation together” over footage of friends and family enjoying the Big Game. “Whatever magic it is that…

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A Minneapolis Agency Created a Snowball Vending Machine for Super Bowl Attendees

As visitors attend today’s Super Bowl in Minneapolis, one hometown ad agency is giving people a chance to head home from the land of ice and “Minnesota nice”–their very own snowball. This weekend, Space150 has deployed its own snowball vending machine about 15-minutes away from the site of Super Bowl LII, hand-packing hundreds of frozen…

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You Know ‘Dilly Dilly.’ But Check Out the ‘Deli Deli’ Ad That’s Running on Philly TV Today

Philadelphia-based deli foods maker Dietz & Watson is running a regional Super Bowl pre-game ad with a knowing wink to Bud Light’s popular campaign playing off the “Dilly Dilly” catchphrase. The spot was created by Red Tettemer O’Connell + Partners, which Dietz & Watson recently named as its agency of record. It opens with Ye…

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Sir Roger Penrose – From Cosmology to Consciousness – Conformal Cyclic Cosmology

Sir Roger Penrose - From Cosmology to Consciousness - Conformal Cyclic Cosmology
Sir Roger Penrose explains the impact of his time at Cambridge in the 1950s and the recent developments in Roger Penrose’s thought. The interview brings out his highly unconventional choice of subjects for deep study, which completely ignored the boundary between ‘pure’ and ‘applied’ mathematics. Those familiar with his world-leading development of relativity theory in the 1960s may be surprised to learn how much he was influenced by quantum theory in the 1950s, and also by the early origin of his new ideas.

Roger Penrose explains the influence of Dirac, Sciama and other leading figures of the 1950s, and goes on to characterise the emergence of twistor theory.

Recorded: 2016
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