Michael Bolton Belts Out ‘Said I Read You … But I Lied’ in Ad for Audiobooks

There’s just no stopping the self-referential Michael Bolton, who has made a second career out of poking fun at himself everywhere from commercials (Pizza Hut, Starburst, Honda) to SNL skits (with The Lonely Island) to Netflix one-offs (Big Sexy Valentine’s Day Special). Next up: a goofy new ad for Amazon’s Audible, with Bolton starring in…

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More Americans oppose than favor increased offshore drilling

More Americans now oppose than favor allowing more offshore oil and gas drilling in U.S. waters. Americans who live close to a coastline are less supportive of expanding offshore drilling than those who live farther from a coast.

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Brands With Business Profiles on Instagram Can Now Schedule Organic Posts

Business profiles on Instagram gained a lot more flexibility with Tuesday’s announcement of changes to the Instagram Graph API (application-programming interface). The changes only affect businesses’ organic content on the network, and not ads. Businesses on Instagram will now be able to: Schedule organic posts View public posts that they have been mentioned or tagged…

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You Can Take Britain Out of Europe, but You Can’t Take Europe Out of the British, Says Ancestry.com

French, Italians, Germans, Poles and other Europeans belt out Rick Astley’s 1988 hit “Together Forever” in a new ad from Ancestry.com, reminding the British that while Brexit may take them out of the European Union, it can’t remove Europe from their DNA. The minute-long spot, which doesn’t actually feature the Rickroller himself, touts Ancestry’s testing…

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Digital Video Ad Revs Forecast To More Than Double On YouTube, Facebook

Advertising spend on YouTube and Facebook will hit $37 billion by 2022, up from an estimated $16 billion in 2017, according to Juniper Research. The research says this will occur despite specific
curbs on some channels and programming, due to brand safety concerns.

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To Get Anything Done, Georgia Politicians Say, ‘Do It for Amazon’

Would Amazon be OK with this? The question pops up in Atlanta, a finalist for Amazon’s second headquarters, as Georgians debate a range of issues, including religious freedom.

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In YouTube We Trust … or Do We?

YouTube just can’t seem to catch a break lately. In the past year, the behemoth video platform has faced an unfortunate string of controversies. First, the “Adpocalypse” saw major brands flee YouTube en masse when they discovered their ads on videos promoting hate speech, terrorism and violence. Then, these and other brands found their ads…

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Kind Is Giving Away a Super Bowl Ad’s Worth of Snack Bars to Its Fans

Instead of spending an astronomical $6 million to place an ad in the Super Bowl this year–it was reported earlier that NBC is charging $5 million-plus for a 30-second spot in the Feb. 4 game–Kind will give away $6 million worth of snack bars to fans across the country. In the one-minute, 40-second video below,…

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Amazon, Berkshire, JPMorgan Partner to Pare Health Costs

Amazon.com, Berkshire Hathaway and JPMorgan are forming a company to figure out how to reduce health-care costs for their hundreds of thousands of U.S. employees.

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How the Tax Overhaul Will Affect Tech Companies’ Earnings

Silicon Valley threw its support behind the congressional tax overhaul. How much will the new rules help the bottom line of firms such as Amazon, Apple and Alphabet?

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