Why Fruitcake, the Maligned Holiday Treat, Is Finally Getting Some Respect

Why Fruitcake, the Maligned Holiday Treat, Is Finally Getting Some Respect
Growing up in Chicago, Isabelle Kyrk loved eating fruitcake during the holidays. Her family would order one from the Trappist monks at Gethsemani Abbey, who’d bake a cake of mixed fruit and raisins and nuts, dunk it in Kentucky bourbon and ship it off. Kyrk and her five siblings savored every bite. “It was delicious,”…
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Tips for Livestreaming Social Media Content

Tips for Livestreaming Social Media Content
Over the past year or two, you may have noticed that most of the major social media sites, like Facebook and Twitter, have been promoting new features and products that revolve around livestreaming. This is a good way for the social media companies to drive revenue and engage more with users, and there’s now more…
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Tips for Livestreaming Social Media Content

Tips for Livestreaming Social Media Content
Over the past year or two, you may have noticed that most of the major social media sites, like Facebook and Twitter, have been promoting new features and products that revolve around livestreaming. This is a good way for the social media companies to drive revenue and engage more with users, and there’s now more…
[Read More …]

Tips for Livestreaming Social Media Content

Tips for Livestreaming Social Media Content
Over the past year or two, you may have noticed that most of the major social media sites, like Facebook and Twitter, have been promoting new features and products that revolve around livestreaming. This is a good way for the social media companies to drive revenue and engage more with users, and there’s now more…
[Read More …]

Tips for Livestreaming Social Media Content

Tips for Livestreaming Social Media Content
Over the past year or two, you may have noticed that most of the major social media sites, like Facebook and Twitter, have been promoting new features and products that revolve around livestreaming. This is a good way for the social media companies to drive revenue and engage more with users, and there’s now more…
[Read More …]

Bud Light Is Bringing ‘Dilly Dilly’ to the Super Bowl With Trilogy of New Ads Starting Today

Bud Light Is Bringing ‘Dilly Dilly’ to the Super Bowl With Trilogy of New Ads Starting Today
To the surprise of no one, Bud Light is extending its popular “Dilly Dilly” ads into a Super Bowl campaign with what it’s calling a “trilogy” of new commercials, beginning with one called “Wizard” that Adweek can reveal exclusively today. The “Dilly Dilly” catchphrase, introduced as a kind of toast in an amusing, medieval-themed Wieden…
[Read More …]

Bud Light Is Bringing ‘Dilly Dilly’ to the Super Bowl With Trilogy of New Ads Starting Today

Bud Light Is Bringing ‘Dilly Dilly’ to the Super Bowl With Trilogy of New Ads Starting Today
To the surprise of no one, Bud Light is extending its popular “Dilly Dilly” ads into a Super Bowl campaign with what it’s calling a “trilogy” of new commercials, beginning with one called “Wizard” that Adweek can reveal exclusively today. The “Dilly Dilly” catchphrase, introduced as a kind of toast in an amusing, medieval-themed Wieden…
[Read More …]

Bud Light Is Bringing ‘Dilly Dilly’ to the Super Bowl With Trilogy of New Ads Starting Today

Bud Light Is Bringing ‘Dilly Dilly’ to the Super Bowl With Trilogy of New Ads Starting Today
To the surprise of no one, Bud Light is extending its popular “Dilly Dilly” ads into a Super Bowl campaign with what it’s calling a “trilogy” of new commercials, beginning with one called “Wizard” that Adweek can reveal exclusively today. The “Dilly Dilly” catchphrase, introduced as a kind of toast in an amusing, medieval-themed Wieden…
[Read More …]

Bud Light Is Bringing ‘Dilly Dilly’ to the Super Bowl With Trilogy of New Ads Starting Today

Bud Light Is Bringing ‘Dilly Dilly’ to the Super Bowl With Trilogy of New Ads Starting Today
To the surprise of no one, Bud Light is extending its popular “Dilly Dilly” ads into a Super Bowl campaign with what it’s calling a “trilogy” of new commercials, beginning with one called “Wizard” that Adweek can reveal exclusively today. The “Dilly Dilly” catchphrase, introduced as a kind of toast in an amusing, medieval-themed Wieden…
[Read More …]

How to Collect Marketing Data Using Social Media at Live Events

How to Collect Marketing Data Using Social Media at Live Events
There are many benefits to marketing your products in-person, including face-to-face interactions with customers, tours and live events. But historically, the internet has had one big benefit over in-person experiences. Online, customer behaviors can be easily tracked using a variety of software. Fortunately, technology has begun to connect the online and offline worlds. But while…
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