Data-Labor-Technology

The Japanese economy is picking up more and moving toward the central bank’s 2% inflation goal, though only gradually, according to new government data.
[Read More …]

Online advertising is under siege by privacy campaigns run separately by Apple and European regulators. The long-term solution may be for sites to be more explicit about how they make money from customer data.
[Read More …]

Check out some of the key highlights from our must-attend conference for Data Management Platform clients! Lotame Spark Client Summit 2017, March 7th in NYC. #LotameSpark
​
[Read More …]

Hear how Lotame’s data management platform (DMP) has helped leading media companies increase CPMs, sell more media, and improve ROI. Learn more about how Lotame works with publishers around the globe at https://www.lotame.com/solutions/publishers/
[Read More …]

What is TV DMP? How can you combine TV viewership data with other behavioral audience data to reach your consumer across screens and devices? Learn more about Lotame TV DMP at https://www.lotame.com/products/tv-dmp/
[Read More …]

In this short video, marketing executives talk about making smarter decisions using data.

ANA Genius Awards Website: https://www.geniusawards.com

ANA Ace Website: https://www.anaace.org

Corporate Website: https://www.home.neustar
[Read More …]

Identity is at the heart of knowing your customer. If you don’t get identity right, everything else will be wrong. How are organizations able to manage their CRM databases with consumer data that is constantly changing? This changing data impacts your company’s ability to efficiently manage both inbound and outbound communications and the struggle between customer experience and costs. Current and accurate identity data can help you increase IVR containment and reduce costs for inbound calls, while also reducing the risk of lawsuits and penalties from TCPA violations for outbound dials. Listen to this informative webinar to learn how to: • Ensure that your customer profiles are up to date • Clean, verify and extend your customer records for the most current, accurate, and actionable identity data • Ensure outbound communications are efficient and compliant with current TCPA regulations • Improve IVR containment rates by automatically identifying more inbound callers • Implement best practices by reviewing industry case studies of organizations that are successful in managing proactive and up-to-date identity data across the enterprise.

Connect with us on:
LinkedIn: https://www.linkedin.com/company/5349/

FaceBook: https://www.facebook.com/pg/OfficialNeustar/about/?ref=page_internal

Twitter: https://twitter.com/Neustar

Google+: https://plus.google.com/112812856459486593044

Corporate Website: https://www.home.neustar

Risk Solutions Website: https://www.risk.neustar
[Read More …]

Facebook operates on a truly unprecedented scale. Managing such incredible amounts of data and traffic requires unconventional thinking and coming up with lightning fast solutions in real time. Our work is as bold as it is fast and impacts billions of people every day.
[Read More …]

Lotame Ignite APAC Conference 2017: The Current State of Data in Video Advertising Across Asia, brought to you by Lotame and SpotX.
[Read More …]

The revolution in customer relationship marketing (CRM) continues with an exponential increase in the points of data available to leverage for marketing. Data is more robust, measurement tools are better, and channel capabilities are improving — not only on their own, but also in their ability to orchestrate marketing across channels. All of this is great for the industry, and it is driving investment in new marketing stacks.

When I talk about a marketing stack here, I don’t mean that
[Read More …]