MarTech Today: The trends within the trends, the fallout from Apple’s war on cookies & more

Here’s our recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web.
From MarTech Today:

It’s not the trend that you need to watch for. It’s the trend inside the trend.
Dec 27, 2017 by Barry Levine
Here’s a partial list of the hidden consequences inside some of the biggest trends in 2017.
We’re already seeing the fallout from Apple’s war on cookies
Dec 27, 2017 by Joe Sabol
Is Apple’s Intelligent Tr
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