“We’ve seen this approach work on X,” Mark Zuckerberg said this morning during video remarks that showed no evident signs of hostage syndrome.
Innovation and Customer-Centric Marketing With Ulta Beauty
In this episode of the Brave Commerce podcast, hosts Rachel Tipograph and Sarah Hofstetter chat with Michelle Crossan-Matos, chief marketing officer at Ulta Beauty. Michelle shares how her career journey from Procter & Gamble to Samsung and now Ulta has shaped her innovative approach to retail marketing. With insights on blending agility, customer-centricity, and brand-building…
Roku Grows To 90M Households
The growth overdelivered on one analyst estimate, which estimated the company would reach 88 to 89 million homes by the end of the fourth quarter.
Disney Brings New Advertiser Automation to Live Sports and Entertainment
Disney went live at CES in Las Vegas, unveiling an ad certification for live entertainment and sports, as well as biddable deals for the latter via its ad server. The first demand-side platforms to earn the new certification from Disney are Google Display & Video 360, The Trade Desk, and Yahoo DSP, while Magnite is…
Here’s How to Watch Jimmy Carter’s State Funeral
Former President Jimmy Carter will be honored with a state funeral on Jan. 9 in Washington, D.C. The 39th president passed away at 100 on Dec. 29, and will lie in state inside the U.S. Capitol rotunda starting Tuesday. Following the funeral, Carter will make his final journey to his home in Plains, Georgia, where…
TNT Sports Puts an Unrivaled Studio Team Behind New Women’s Basketball League
Less than two weeks before the Unrivaled 3-on-3 league tips off its inaugural season, its partners at TNT Sports announced an all-star studio lineup to match the talent on the court. When league coverage tips off on January 17 on TNT, truTV, and Max, veteran host Lauren Jbara will be joined by three-time WNBA champion,…
Hearst Names Russ Nelligan VP of Marketing
Russ Nelligan has been promoted to vice president of marketing for Hearst Television. Nelligan has been the creative services director at WCVB, Hearst Television’s flagship station and Boston’s ABC affiliate, since 2006. Nelligan will be based at Hearst Television’s New York headquarters and will continue to report to Kyle Grimes, who oversees a portion of…
DoorDash Returns for Super Bowl 59 After Breaking the Mold
After making Super Bowl history last year, DoorDash is returning to the Big Game to spotlight its membership program DashPass. This will be the commerce platform’s fourth appearance in the Super Bowl. Agency Wieden+Kennedy Portland and DoorDash’s in-house creative studio, Superette, will again partner to create the ad. DoorDash’s Super Bowl 2025 commercial will run…
Liz Roldán Named ND at Houston CW Station
Liz Roldan has been named news director for Houston CW station KIAH. Roldan left CBS affiliate KHOU in October after working there for nearly four years. “I am honored to join the CW39 Houston family and remain here in the city where my passion for journalism began,” Roldan said in a statement posted by Houston…
Publicis Taps OMG’s Calabrese As Chief Commercial Officer
Calabrese spent 15 years at Omnicom Media Group, most recently as CEO North America Investment. In that role, Calabrese oversaw investment and activation of over $20 billion across media channels.