Bluesky Now Has 24 Million Users. Jay Graber Is Still Vowing to Keep It From Enshittification

At WIRED’s The Big Interview event, Bluesky CEO Jay Graber discussed the booming user numbers for the Twitter rival and why giving social media users more control is a recipe for success.

Meta Explains Its ‘Andromeda’ Ad Retrieval Method

As Meta builds out its Advantage+ ad tools suite, it wants advertisers to understand its processes and AI use in campaigns – specifically its “Andromeda” ad retrieval system, which it says marks a
significant upgrade from its traditional ad-matching engine.

Court Upholds Meta’s $25 Million Fine Over Political Ad Disclosures

A Washington appellate court has upheld Meta’s $25 million fine for violating a state law requiring online companies to disclose information about political ads — including their cost and sponsors,
descriptions of the geolocations and audiences targeted, and number of impressions generated.

‘Best Sex I Ever Had…’

Donald Trump was the hero of New York, having just fixed the
beloved Wollman ice skating rink, which had been languishing in government contracting hell for six years. Thirteen million dollars spent, with no results. No ice. No skating.

Trump
took over the project and fixed the rink in four months at 25% under budget. Let there be ice!

Trump did it at cost. There was, however, an itty bitty thing: it was now called the Trump
Rink.

Naming rights would have cost something in the neighborhood of $10 million per year.  And it’s been nearly 40 years. Nevertheless he, like Giuliani, had his moment of local
heroism that New Yorkers didn’t soon forget. 

Hence, it’s no surprise that all of us at Kirshenbaum & Bond — the quintessential New York agency — were thrilled when
Trump tapped us to handle the launch of his luxurious Taj Mahal casino in Atlantic City.
It was just a few days later that we woke up to one of the most iconic, notorious,
ultra-sensationalist New York Postheadlines in history — which is saying something — exposing that Trump was having a very public affair with Marla Maples: “Best Sex I Ever Had Was With The
Donald – Marla.”

I’m sure Ivana, married to Donald at the time, was not pleased, but Trump absolutely loved it.  Still, nothing prepared us for what was to happen next.

Just a couple of mornings later, we got a call. Donald and Marla on speaker:  “Hi, it’s Donald.”

Marla: “…and we have the big idea.  Here it is… the camera zooms in
on us right here at the Taj… then, I pop my head up from under the covers (interesting visual). I look straight at the camera and say, ‘Best sex i ever had was at the Trump Taj Mahal.  Oh, and
Donald will pay me a lot of money to say it.”

Shocking then. Today, not so much.
P.S. Funny thing is, we ended up doing work for Ivana at the same
time. She was running the Plaza across the street from Donald’s Trump Tower offices. Sneaking back and forth like someone having an illicit affair.  Perhaps a bit of poetic justice? 

 

Sean Hannity to Host Long-Form Interview Series on Fox Nation

Fox News primetime host Sean Hannity introduced a new long-form monthly interview series on Tuesday–aptly titled Sean–on the streaming service Fox Nation. The interview series captures candid conversations with guests from sports, entertainment, and politics, diving deep into their lives, passions, and perspectives. It will also provide behind-the-scenes stories and unfiltered discussions about the moments…

FTC Restricts Mobilewalla From Collecting RTB Location Data

The FTC on Tuesday unveiled privacy charges against mobile data broker Mobilewalla, which allegedly obtained consumers’ location data from real-time bidding exchanges.

Dylan Field ‘Got a Real Kick’ Out of This Week’s Enron Relaunch

At WIRED’s The Big Interview event, the Figma cofounder said he’s “fascinated” by whether it’s possible to build a new company on the back of the tainted brand.

WTVT News Director John Hoffman to Retire

WTVT vice president and news director John Hoffman has announced that he will retire in February 2025. Hoffman has been in the role for the Tampa, Florida Fox-owned station since 2010. “I’ve been blessed with a newsroom full of experienced professionals who hold the station’s reputation close to their hearts. Because I grew up at…

Walmart Closes Vizio Deal: 3 Things Advertisers Should Know

Walmart is officially even more connected to connected TV. Today, the retail giant closed its $2.3 billion deal for TV manufacturer Vizio, which was first announced in February. In a press release, Walmart noted that the purchase of Vizio and its SmartCast Operating System, which has more than 18 million active accounts, will enable the…