After announcing its plan to roll out millions of generative AI characters across Facebook and Instagram, Meta has deleted several of its own AI bot accounts due to widespread public backlash.
Watch Congress Certify Donald Trump’s Election Victory
President-elect Donald Trump’s victory in the 2024 election was officially certified by Congress earlier today. Vice President Kamala Harris presided over the joint session, which all the major news networks covered live. In a joint session of Congress, Vice President Kamala Harris begins the process of certifying Donald Trump’s 2024 presidential election win. More: https://t.co/Vja2O6eAQ9…
Musk Pushes Positive, Entertaining Content In X Algorithm ‘Tweak’
According to a post by Elon Musk, the company will try to promote more “informational/entertaining content” in order to combat “too much negativity.”
Silk Ads Tap into Musical Comedy Stylings of TikTok Star Carter Vail
A guitar-strumming TikTok star with a sketch-comedy vibe makes his brand endorsement debut for Danone’s Silk, barging into people’s daily routines to break them out of their milk habit. The campaign, under the “Feelin’ Planty Good” banner, continues the milk substitute’s music-driven marketing. Silk created a 2024 Super Bowl streaming spot with Jeremy Renner, his…
Sinclair Names Jon Kramer GM of Wisconsin Station
Jon Kramer has been named vice president and general manager of Fox affiliate WMSN in Madison, Wisconsin. Kramer has been the station’s general sales manager since 2019. “Jon’s extensive expertise in developing innovative advertising strategies and his proven track record in maximizing revenue make him the perfect choice to lead WMSN Fox 47,” said Rob…
Omnicom Media Group hits CES with a blitz of search-related partnerships, starting with Google
As it has done at most major media tentpole events the last few years, Omnicom and its media arm, Omnicom Media Group, will take advantage of the attention around the Consumer Electronics Show this week in Las Vegas to unveil a series of partnerships with major platforms.
This year’s focus for OMG going into CES revolves around search — given the research the company conducted in late 2024 that reveals just how much search is changing.
The first of four partnerships, Digiday has learned, is with Google — the granddaddy of search. OMG and Google have struck a two-pronged partnership that starts with a planning tool and ends with AI-driven agentic support for investment and creative decisions for search-driven efforts.
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Pearls Before Swine by Stephan Pastis for Mon, 06 Jan 2025
What a Trump Pardon of Jan. 6 Rioters Would Mean for U.S. Politics | WSJ
NBCU Supersizes Super Bowl Ad Offerings and AI Capabilities Ahead of 100th Anniversary
NBCUniversal will turn 100 in 2026, and ahead of its anniversary, the company is announcing a slate of new advertising features and AI capabilities, including an updated ad model for live events such as the Super Bowl. Today at the Consumer Electronics Show (CES), NBCUniversal previewed its future of full-funnel advertising and unveiled new engagement…
Why Disney’s Major Fubo Deal Is About More Than a Sports Streaming Legal Battle
The Mouse House is expanding, with Disney combining its Hulu + Live TV business with Fubo, but the streaming TV deal may be about way more than settling a legal battle over Venu Sports. Today, Disney announced its deal to combine its Hulu + Live TV business with Fubo, creating a combined virtual multichannel video…