Author: rssmasher

Facebook recorded rising revenue and profits in the first quarter as advertisers were undeterred by controversies around the site’s mishandling of user data and struggles to police its platform.

Facebook might be weathering more headwinds than you can shake a stick at right now, but that didn’t stop it from posting gangbuster earnings on Wednesday. Revenue for the quarter clocked in at $11.97 billion, up 49% year over year – beating the Street’s estimate of $11.41 billion. How does Facebook make its money? Senator,… Continue reading »

The post Facebook’s Revenue Is On Track In Spite Of Data Woes appeared first on AdExchanger.

There are a ton of questions surrounding this week’s Avengers: Infinity War premiere. Touted as the final installment in a decade-long run of movies that started with 2008’s Iron Man, there’s been rampant speculation among fans for months on a number of fronts. Which characters might die? Will this open the door for the X-Men…

Ahead of the Population Association of America’s annual meeting, read seven important recent demographic findings.

Snapchat Wednesday introduced a new type of augmented-reality-enhanced interactive lens, Snappables, calling them the first shared AR experiences on the messaging application. Snappables will begin rolling out globally this week on iOS and Android. They will appear in the app’s lens carousel, and new ones will appear dynamically, as other lenses currently do. Snappables will…

Facebook has a brand problem. It’s been brewing for years–and by the looks of the company’s new brand campaign, one of its largest to date, it knows (or its in-house creative team, The Factory, knows) those issues don’t begin and end with the Cambridge Analytica scandal. The company is looking to hit reset. The new…

As linear ratings continue to plummet throughout the industry, Pop network is heading into the upfront with an intriguing proposition for buyers: One-third of its audience is watching more linear TV than ever before. Much of that additional TV viewing is occurring on Pop itself, which has now seen five years of consecutive growth in…

Auntie Anne’s turns 30 this year, and to celebrate, it created an extensive clothing and accessories line complete with shirts, yoga bags and mugs. The line also debuts right in time for National Pretzel Day on April 26. Prices for the “For the Love of Pretzels” line are fairly reasonable; a mug costs $13, while…

When the time of self-driving cars truly arrives, our lives are sure to be safer and more leisurely. But humans thrive on thrill and restlessness, so will we soon find ourselves too relaxed? That’s the question at the heart of Audi’s new spot from Venables Bell & Partners, which looks into the near future to…

Did you know Facebook allows you to temporarily deactivate your account? This allows you to stop others from viewing your profile and content, without actually deleting any of your information. If you ever want to come back to Facebook later on, you can reactivate your account by logging into Facebook with your email address and…