Author: rssmasher

Pinterest introduced a tweak to speed up the process of saving Pins on desktop. Rather than taking three clicks–clicking the save button, picking a board and clicking the save button again–users can now click once to access a drop-down menu enabling them to save Pins in search, their home feeds or their following tabs. Pinterest…

Erik Oster contributed to this report. WPP has hired two outside law firms to investigate several anonymous, encrypted emails sent to its current and former employees, which came from a WhatsApp group that included onetime executive assistants to Martin Sorrell, the holding company’s founder and ex-CEO who abruptly stepped down in April, the Financial Times…

Facebook and Twitter each released new political advertising transparency tools on Thursday in preparation for the 2018 US midterm elections, as the social platforms try to forestall the malicious electoral interference they enabled during the 2016 election. Facebook began archiving electoral and issue-based ads in May, so any ad by an active candidate or featuring… Continue reading »

The post Facebook And Twitter Offer New Political Ad Transparency Tools To Head Off Bad Actors appeared first on AdExchanger.

Gartner research Vice President Marty Kihn has gone to the agency world to take an unspecified role at Dentsu Aegis Network. Gartner confirmed the move, but neither Kihn nor Dentsu Aegis responded to requests for comment. “Marty Kihn did leave Gartner and accepted an opportunity with Dentsu Aegis,” a Gartner spokesperson said in an email… Continue reading »

The post Marty Kihn Leaves Gartner For Dentsu appeared first on AdExchanger.

Earlier this month, a baby boy in the UK said his first word–it was Alexa. As technology continues to evolve and become more intelligent, people aren’t ignorant about the impact it’s having on children, including privacy and developmental concerns. For those of us born before the advent of smart homes and other smart technology, it’s…

Add another brand celebrating women driving in Saudi Arabia. Burger King is offering a free Whopper sandwich for every woman behind the wheel who goes through its drive-thrus in the kingdom. The fast-food chain isn’t changing the burger, called the WhoppHER, itself–just the wrapper, with an emphasis on the program’s logo and “Celebrating Our Driving…

To help improve ad transparency, Facebook and Twitter are each rolling out their own respective tools so people can see all of the ads served to them. Just minutes apart, the companies today announced how they plan to help users better understand who is buying ads on their platforms and who sees them. On Facebook,…

A shooting has been reported at the building of Capital Gazette, a newspaper in Annapolis, Maryland, that’s owned by The Baltimore Sun. The Bureau of Alcohol, Tobacco, Firearms and Explosives tweeted a little after 3 p.m. ET that it was responding to a shooting incident at the newspaper’s location. Phil Davis, a Gazette reporter, reportedly…

According to the Knight Foundation, Americans believe 39% of the news they see on television, read in the newspapers or hear on the radio is misinformation. They estimate that nearly two-thirds of the
news they see on social media is misinformation.

Facebook added four new features to Facebook Stories: the ability to start a group conversation about them on Messenger, Reactions, two new interactive stickers and the ability to view Messenger responses without leaving Stories. When someone taps the reply bar of a friend’s Story, they will now be able to add other friends to the…