Author: rssmasher

Bette Nesmith Graham was in a terrible fix. It was 1954, and the Texas Bank and Trust, where she worked as a secretary, had just replaced its old manual typewriters with new IBM electrics. Graham had never been a great typist in the first place, and the IBM machines’ feather-touch keys caused her to make…

Pok?mon Go and a dancing hot dog: two augmented reality stars that burst into the tech universe over the last two years. One hundred million people downloaded Pok?mon Go. And the hot dog, which was a Snapchat filter, has been so popular that Snap recently turned it into a plush doll. For retail brands, AR…

While many people move between jobs over the course of a career, Denise Korn has worked at the company she founded for 25 years. In 1992, Korn established Korn Design, specializing in real estate, hospitality and culture, and from the very start, she worked with high-profile clients from the Ritz-Carlton Palm Beach to the Liberty…

Today marks the deadline imposed by President Donald Trump to end DACA, the Deferred Action for Childhood Arrivals program established under the Obama administration in 2012 that allows those brought to the United States as the children to remain in the country. The American Civil Liberties Union had a message for Trump–you created this problem,…

Where are the boss ladies? Mara Lecocq, a freelance creative director and self-described “detective,” isn’t just posing that question to the advertising industry–she’s setting out to answer it herself. Mara Lecocq “I’ve always been super passionate about bringing diversity to male-dominated industries, but I’m also a practical person,” Lecocq explained. “So when I heard things…

Instagram appears to have shut down Diet Madison Avenue, an account that had 18,000 followers as of Sunday and was dedicated to “exposing sexual harassment and discrimination” in the ad agency world. pic.twitter.com/pCaZsJlmKU — Dietmadisonave (@dietmadisonave) March 5, 2018 The news comes on the same day a group of female agency veterans released a letter…

ABC’s efforts to market the 90th Academy Awards with a campaign that leaned heavily on last year’s Best Picture envelope snafu couldn’t hold off a 20 percent drop in ratings from 2017’s telecast. Just 26.5 million people watched the Oscars, which makes it the lowest-rated Academy Awards telecast in total viewers since 1974, which is…

Facebook is expanding its test of a breaking news tag to more than 50 publishers in North America, Latin America, Europe and Australia, and product manager Joey Rhyu shared some data from the social network’s initial test run in a blog post. According to Rhyu, from Dec. 8 through Jan. 14, posts labeled as breaking…

A recent MediaPost event – Media Forecast 2018 + 2023 – gathered some of the best industry minds together to share their thoughts about the state of media in 2023. Here are their predictions.

Nearly 3 months after the abrupt resignation of John Skipper as president of ESPN, Disney has named its consumer products chief, James Pitaro, to head up the sports media behemoth. Pitaro, who has been chairman of Disney Consumer Products and Interactive Media, was also named co-chair of Disney Media Networks, a title also held by…