Is Broadcom’s CEO, a Champion Deal Maker, Innovative Enough?

Broadcom Chief Executive Hock Tan relishes his role as the chip industry’s most visible deal maker, but some customers and former employees worry he is skimping on research and innovation.

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Don’t Fear Ad Blockers if You Have The Right Ads

Chrome’s ad blocker launches Feb. 15. The move has been met with some concern, if only because of the threat it could pose to advertisers. Takeover ads and banners aren’t innovative. Rich media
experiences that utilize motion, utility, 360 video and other functionality native to the smartphone are.

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When It Comes to Teaching Coding, Parents Won’t Get With the Program

Teaching computer coding to children is the latest hot thing for Chinese investors, education startups and the famously technocratic government. It’s just not catching on among Chinese parents. One reason: an education system slow to act.

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Bill Hader Gets His Mind Blown Stacking Flavors in Pringles’ First Super Bowl Ad

When you stack different Pringles flavors on top of each other and eat them all at the same time, crazy fun things happen to your taste buds. At least that’s the premise of the brand’s 30-second Super Bowl spot, “Wow,” which debuted today. The ad will run during the first half of Super Bowl LII…

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Demis Hassabis, DeepMind – Learning From First Principles – Artificial Intelligence NIPS2017

Demis Hassabis, DeepMind - Learning From First Principles - Artificial Intelligence NIPS2017
December 9th, 2017
Demis Hassabis is a British artificial intelligence researcher, neuroscientist, computer game designer, entrepreneur, and world-class games player. Demis is the founder & CEO DeepMind.
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Gary Marcus – The Road to Artificial General Intelligence NIPS2017

Gary Marcus - The Road to Artificial General Intelligence NIPS2017
Gary Marcus is a researcher whose work focuses on language, biology, and the mind. Marcus is a Professor in the Department of Psychology at New York University.
December 9th, 2017
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Twitter: The Not-So-Little Engine That … Might?

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Twitter is a company that always seems on the verge of flight. The potential is there, but the question remains: Will the platform ever be able to fulfill it? Instability in Twitter’s C-suite doesn’t help. On Tuesday, COO Anthony Noto – second in command to Jack Dorsey – became the most recent top Twitter exec to flyContinue reading »

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Targeting, Fraud, Viewability And Completed Views Will Shape The Next Generation Of TV

AdExchanger |

“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Tim Ware, vice president of advanced television at Telaria. In my last column, a little more than a year ago, I outlined the philosophical differences between programmatic TV and digital video buyers. While bothContinue reading »

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ComScore Allegedly Exploring Sale; NBCU’s TV Advertising Holds Steady

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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Settle An Old Score Changes are afoot at comScore, but it’s unclear if those changes are for the better or the worse. Bloomberg reports comScore has enlisted Goldman Sachs to explore a potential sale, though no formal talks have begun. The measurement firm alsoContinue reading »

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